加航回购 Aeroplan 对成员来说意味着什么?

2019年2月28日更新:加拿大AmEx和加航今天宣布他们签订了一个新的10年合作协议。具体请看下文。

【作者:RCI】

【本文首发于2018年8月23日】Aeroplan,加拿大的一个飞行里程积分计划,过去这一年多来,这个计划的成员们可谓经历了一个颠颠簸簸的旅程。

颠簸旅程

一年多前,加拿大航空公司 Air Canada 宣布,将在 2020 年 6 月与 Aeroplan  切割关系,导致很多人不知道积分的“前途”如何,于是赶紧拼命地用积分。

接着,今年 7月底,加拿大航空公司向 Aeroplan 提出恶意收购,但出价遭拒绝。

为了与加航抗衡,Aeroplan 的母公司 Aimia 忙不迭地与其他航空公司签订协议,与 Flair Airlines,Porter Airlines 和 Air Transat 签署了合作协议,这些公司可以在 2020 年开始成为 Aeroplan 的合作伙伴。

这个星期,新消息出来了,加航和 Aeroplan 达成一个协议,加航与一些金融巨头联手,以几乎两倍于之前出价的价格 – 4.5 亿加元回购 Aeroplan。

加航的合作者包括多伦多道明银行,加拿大帝国商业银行和信用卡 Visa 加拿大。

实际上,加拿大航空公司是 Aeroplan 的“缔造者”,在 30 多年前设立了 Aeroplan 积分计划,为的是奖励那些经常乘坐加航的旅客,增加客户的忠诚度。

但十多年前,加拿大航空公司把 Aeroplan 作为一家独立公司卖掉了。

那么,对于 Aeroplan 的成员来说,以后会是什么情况呢?

我的积分会怎样?

加拿大航空公司表示,Aeroplan 的积分将被转到一个新的积分计划里。

这个消息,可能会让一些匆忙“烧”积分的成员感到后悔,早知道有今天,就不用这么着急了。

渥太华的旅行博主辛格(Anshul Singh)就是这样一位客户,在听说加航要退出 Aeroplan 的消息后,他赶紧去亚洲旅行,一下子用掉了大约 50 万积分,不过现在他并不后悔。

辛格预测,加拿大航空公司将会把成员现有的积分贬值,因为回购Aeroplan的费用太高了,总得从什么地方找回来。

一些专家同意积分可能贬值的分析。

这笔回购交易将使加拿大航空公司及其合作伙伴总共耗资 4.5 亿加元,加上还有尚未使用的价值达 19 亿加元的积分。

积分奖励专家斯托卡(Patrick Stojka)表示,加航回购积分,是一个好消息,也是一个坏消息。

他说,好消息是,你不用急着用积分了,但在加航完成了对 Aeroplan 的回购后,成员们的积分是否还能拥有同样的价值就难说了。

带有 Aeroplan 积分的信用卡呢?

与加拿大航空公司一起出价的,包括 Aeroplan 的信用卡合作伙伴  – 道明银行、加拿大帝国商业银行、信用卡 Visa 加拿大公司。

如果回购的交易成功,意味着附带 Aeroplan 积分的信用卡用户会有一个平稳的过渡,没有什么可担心,但目前还不能完全确定。

加拿大航空公司在其网站上表示,该交易“受某些条件限制,包括加拿大航空公司,道明银行和 CIBC 达成的信用卡协议”。

美国运通信用卡 (American Express)也与目前的 Aeroplan 计划有合作,合同到期是在 2020 年6月。根据美国运通的信息,未来是否继续合作,目前还在讨论之中。


2019年1月10日更新:加航回购Aeroplan已完成。今天聚沙收到了加航给用户的信。信中说:2020年时Aeroplan将按1:1的比例兑换成新的加航里程,且AmEx也会继续和加航合作发行新的加航里程信用卡。以下是加航发给用户的信:

Today, I'm delighted to let you know that Air Canada's acquisition of the Aeroplan Program has recently been concluded. We have been on a journey to introduce a new, more rewarding loyalty program and, together with Aeroplan, we remain committed as ever to this plan.

Your miles and status are safe.

This acquisition will allow for all of your Aeroplan Miles to be honoured on a one-to-one basis in Air Canada's new loyalty program when it launches next year, in 2020. You can continue to earn and redeem Aeroplan Miles with full confidence, plus earn and enjoy Aeroplan and Air Canada Altitude status recognition without interruption.

A brand new program, inspired by you.

Over the past several months, Air Canada has listened to over 30,000 customers, employees and loyalty partners to understand what it would take to build the best travel rewards program in Canada. More details about our new program are coming later this year, but here's a short preview of the future:
  • The best reward value for Air Canada flights, plus unparalleled access to travel on over 40 partner airlines, including the global Star Alliance network
  • Canada's best travel rewards credit cards, offered by TD Bank, CIBC and American Express
  • More ways to earn and redeem your points for travel, upgrades, experiences, and everyday indulgences
  • An improved experience when traveling with friends and family
  • Everything Air Canada has to offer in one place, with a new digital experience at your fingertips
We look forward to sharing more details in the months ahead as our new program takes shape. In the meantime, you can find answers to more questions here.

2019年2月28日更新:加拿大AmEx和加航今天宣布他们正式签订了一个新的10年合作协议。在2020年加航新的常客计划实施后,AmEx的MR将可以继续转换成加航的里程。大家不用在为此担心了。此外,AmEx和加航有可能在2020年发行新的合作信用卡(新闻链接)。

MONTREAL, Feb. 28, 2019 /CNW Telbec/ - Air Canada and American Express today announced that they have concluded agreements for a renewed and expanded partnership that will enable the financial services company to participate in Air Canada's new loyalty program launching in 2020. The 10-year agreements cover the creation of new co-branded payment cards, participation in the American Express Membership Rewards program, and expanded commercial cooperation between the two companies.

"We're excited to renew Air Canada's long-standing relationship with American Express and reaffirm our position as its exclusive Canadian co-brand airline partner," said Calin Rovinescu, President and CEO, Air Canada. "Amex is a global leader in premium payments, and this agreement will support the creation of new, world-class products for Air Canada's industry-leading loyalty program launching in 2020."

The two companies will work more closely in strategic areas such as premium customer experience, digital integration, member analytics, and incremental partnership opportunities. The terms of the deal provide Air Canada with significant revenue benefits and cost improvements, including a one-time payment upon signing, and the partnership will allow American Express to continue to expand its leadership in the premium card landscape.

"We are delighted to be expanding the nature of our partnership with Air Canada and look forward to issuing a suite of new consumer and business Cards in 2020 that harness the expertise of both our brands to deliver uncompromised value," said Rob McClean, President & CEO of Amex Bank of Canada, and President and General Manager, Amex Canada Inc.

Membership Rewards customers in Canada and the US will be able to transfer their points into Air Canada's new loyalty program once it has rolled out. American Express Aeroplan cardmembers will become members of Air Canada's new loyalty program in 2020, and all their miles will be transitioned at a 1:1 rate. In the interim, members may continue to earn and redeem Aeroplan Miles, and enjoy cardmember benefits as usual.